As Don Peppers opens its headquarters in Limerick, Narragansett Technologies eyes the Chinese software market.

Friday, 28th May, 2004

Don Peppers cut the ribbon today at the Grand Opening Ceremony of Narragansett Technologies’ corporate headquarters.

The award-winning Narragansett Technologies today officially opened its corporate headquarters in the National Technology Park in Limerick and announced its planned expansion into the Far East.

Recognized for over a decade as one of the leading authorities on Customer Relationship Management (CRM) business strategies, Don Peppers is an acclaimed author and a founding partner of Peppers & Rogers Group, the world’s leading customer-focused management consulting firm. Don’s vision, perspective and thoughtful analysis of global business practices has earned him some significant citations by internationally recognized entities. The United Kingdom’s premier marketing organization, the Chartered Institute for Marketing, cited Don among their inaugural 2003 listing of the 50 “most influential thinkers in marketing and business today.” He has been ranked by Accenture’s Institute for Strategic Change among the global “Top 100 Business Intellectuals” for two years running. Business 2.0 Magazine has named him one of the “foremost business gurus of our times,” and the World Technology Network has cited Don as an “innovator most likely to create visionary ‘ripple effects’.” Inc. Magazine cited Peppers & Rogers Group as a 2002 Web Awards winner for the innovative way the firm uses the Internet to leverage their collective expertise to service clients.

Speaking today at the event, Don stated that interaction had changed the landscape of business competition. He went on to explain that to remain competitive, companies must interact on all levels with their customers. Companies should use all available technologies at their disposal to make that interaction as seamless as possible for the customer.

Tony Frattaroli, general manager and VP of Narragansett Technologies, announced at the event that Narragansett Technologies has its eye on the Chinese market. ‘Having just returned from Hong Kong, I experienced first hand just how exciting the Chinese market is at the moment,’ continues Frattaroli, ‘we see great potential in that market for Irish software companies in general and for our two products, SpinnakerPro and SensorPro, in particular. We have put plans in place and we will be expanding in Far East over the next 6 months.’